Archive for June 9, 2009
We read marketing guru Seth Godin’s blog every day, and today’s struck as particularly salient – he notes that just 20% of 2009 college graduates who applied for jobs actually have one. His prescription (below) largely coincides with a piece of advice that we repeat ad nauseum: while there might not be green jobs (or jobs at all) at the moment, there will be in 6 months or a year or two years, and you should be ready. Spend this time getting yourself ahead of the pack by volunteering, studying, training, networking. Here are Seth’s thoughts:
Fewer college grads have jobs than at any other time in recent memory—a report by the National Association of Colleges and Employers annual student survey said that 20 percent of 2009 college graduates who applied for a job actually have one. So, what should the unfortunate 80% do?
How about a post-graduate year doing some combination of the following (not just one, how about all):
- Spend twenty hours a week running a project for a non-profit.
- Teach yourself Java, HTML, Flash, PHP and SQL. Not a little, but mastery.
- Volunteer to coach or assistant coach a kids sports team.
- Start, run and grow an online community.
- Give a speech a week to local organizations.
- Write a regular newsletter or blog about an industry you care about.
- Learn a foreign language fluently.
- Write three detailed business plans for projects in the industry you care about.
- Self-publish a book.
- Run a marathon.
Beats law school.
If you wake up every morning at 6, give up TV and treat this list like a job, you’ll have no trouble accomplishing everything on it. Everything! When you do, what happens to your job prospects?